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April 16, 2020 07:56 am

GoPro cuts 20 percent of workforce after being hit hard by pandemic

Photo by Brent Rose for The Verge

GoPro is laying off more than 20 percent of its workforce, over 200 employees, in response to the COVID-19 pandemic, the company has announced. The move is part of an attempt to reduce operating expenses by $100 million the year, on top of another $250 million in non-headcount related expense reductions planned for 2021. GoPro added that its founder and CEO, Nicholas Woodman, will not be paid a salary for the remainder of the year, and that the company will shift more towards a direct-to-consumer sales model going forward.

The restructuring comes as GoPro has started to recover after its ill-fated move into the drone market. Released in late 2016 after several delays, the GoPro Karma was a basic drone that failed to impress, and GoPro...

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