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January 30, 2020 03:42 pm

Pinterest Bans Misinformation About Voting and the Census

An anonymous reader shares a report: Pinterest is ramping up its efforts to crack down on political misinformation ahead of the 2020 election -- a sign that the platform best known for lighthearted fare such as recipes, wedding planning and beauty tips is not immune from the challenges facing other major social media sites. The company tells The Technology 202 that it will now remove any content that misleads people about where, when or how to vote. It is also promising to crack down on any hoaxes that could turn off people from participating in the census, as experts warn the count could be a key target for bad actors seeking to meddle with the U.S. democratic process. Pinterest's new "civic participation" policy will apply to content from users' posts and ads on the service. "This is an Internet problem," said Aerica Shimizu Banks, Pinterest's lead for federal policy and social impact. The only way to address misinformation broadly, Banks adds, is for tech companies and government officials to work together. Pinterest, like other tech companies, will report any count-related hoaxes to the U.S. Census Bureau so that the agency can debunk them and ensure they're not spreading on other social networks.

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