Justin Bieber told fans to game Spotify and iTunes to give him a chart-topping song

It’s no secret that dedicated music fans band together on social media when their favorite artist releases new material. They list out strategies for how to stream on repeat and buy songs multiple times without detection in hopes of pushing tracks up charts and on to the radio. But rarely does the artist encourage these practices themselves.

Last night, several people noticed that Justin Bieber reposted a fan’s guide to his Instagram that detailed how to game various platforms in order to boost his new single “Yummy.” It’s unclear if the post was created by Bieber himself or someone on his team, but it has since been deleted.

The five-panel Instagram post was first put up yesterday by Bieber fan account Outlyning with the caption:...

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