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January 8, 2020 04:00 pm GMT

Spotify brings streaming ad insertion technology to podcasts

2019 was a breakout year for Spotify’s podcasting efforts, and now the company is turning up the dial on its ability to monetize this popular form of audio programming. Today, at the Consumer Electronics Show in Las Vegas, Spotify is announcing Streaming Ad Insertion (SAI), its new, proprietary podcast ad technology for Spotify Podcast Ads. […]

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/BhU_NYjF3pM/

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