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December 17, 2019 05:01 pm GMT

Virtual product placement is coming for TV and movies and Ryff has raised cash to put it there

In a world where ad rates are declining for traditional broadcast media, the corporations responsible for making the fictions that millions devour daily need to find a new business model. Subscription services are on the rise — with every major broadcaster launching an on-demand service — and so are ad-supported video streaming services to replace […]

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ggJ-ILWZtXs/

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