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December 16, 2019 04:50 pm

Fake Princesses, Pulled Teeth, and a Whole Lot of IP Infringement

Apple says it goes out of its way to protect the safety and security of its young users. The App Store of 2019 tells a different story. Laura June, writing for InputMag: One of the most insidious forms of abuse on modern content platforms is the way unknown creators can co-opt well-known characters. Off-brand Spider-Man and fake Elsa and Anna pop up all over YouTube. I discovered this the hard way two years ago, when I found my daughter watching fake Peppa Pig videos on YouTube, many of them horrific and violent, and preying on the very young (Peppa Pig is a very popular television show for preschoolers). But YouTube, unlike Apple's App Store, is a platform where pretty much anyone can upload anything. And Google, which owns YouTube, doesn't peacock on stage like Tim Cook does, looking down his nose at Facebook and other companies for their lax attitudes on user safety. Given Apple's reputation, it was with some surprise that I found myself in a very similar position several weeks ago, while browsing Apple's App Store for games for my nearly 6-year-old daughter. [...] Keep in mind, I was not looking for fakes. I fully expected to find only official apps for these company's characters. I didn't expect to find Paw Puppy Smashy Patrol in the store above the official Nickelodeon app PAW Patrol Pup Rescue Pack. Some apps boldly use the official Disney characters in their titles, literally advertising themselves with the copyrighted, intellectual property of a currently airing Disney show. But even the ones that aren't using Disney names in their titles depict characters that look nearly identical to Vampirina, Elsa and Anna, Sofia the First, and so on. The quality of the design varies, but some of them really do feature characters who look exactly like the ones you've come to know and trust (even if they've not-so-cleverly disguised themselves with names like Paw Puppy Smashy Patrol and Ice Queen Adventure). The apps are designed to fool you; fooling you is the goal. They're designed to make you think, "Oh right, Disney! We love Disney, we trust Disney. Let me download that for you, kid!"

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