My music distribution service is now offering automated memes

I release music sometimes, under my own name, or with my rock band, the Roland High Life. And in order to get our songs onto all the major music services, I pay an annual fee to DistroKid. They're an affordable company, with an easy-to-use interface that handles all the licensing stuff and makes sure we're getting paid that one-one-bazillionth of a cent every time someone plays our songs on Spotify or YouTube or hell, even Tik-Tok, whatever that is.

And now, for some inexplicable reason, they've added a new feature: automated memes. Like this:

We use @distrokid for music distribution and I have no idea WHY they decided to add this automated option for our songs, but I'm damn sure glad they did: pic.twitter.com/hjNnWWacKt

— The Fantalorian (@thomdunn) December 9, 2019

And this:

I'm not sure I watched enough Seinfeld to totally get this, but anyway here's Elaine grooving to a tune about conspiracy theories pic.twitter.com/kSFIZNxx4h

— The Fantalorian (@thomdunn) December 10, 2019

And of course, this:

Anyway here's Baby Yoda grooving to a song I wrote about Spider-Man (you're welcome) pic.twitter.com/luAgaAKSlE

— The Fantalorian (@thomdunn) December 9, 2019

On one hand: why? Who really needs this feature? Will the commodification of memes push us that much further towards the brink of some disastrous culture climax?

On the other hand: this is stupidly delightful and I'm having too much with it so I really don't care. Read the rest