Uber Pet lets furry friends join the ride for a fee

Uber is experimenting with a new feature that aims to reduce cancellations as a result of customers bringing a pet along for the ride. Dubbed Uber Pet, the new feature will be available in select cities starting on October 16th.

It used to be that bringing a dog or cat in an Uber was unpredictable. Uber recommended customers contact their drivers before bringing pets in the car, but it’s likely that many people didn’t follow this advice. Surprise pets are among the many complaints that you’ll hear from Uber drivers.

Drivers have allergies or don’t want to deal with shedding or clean-up. As a result, oftentimes, the ride would be canceled. Uber wants to reduce that friction with this new feature.

Now, riders can select...

Continue reading…