What is cognitive load and why does it matter in web and interface design?

Successful design manages cognitive load. Cognitive load is a technical term for “mental effort,” more specifically it’s the total amount of mental effort required for a given task. Completing any task requires some level of mental effort. This includes learning new information, analyzing stimuli, and working with short and long-term memory. Mental energy which has […]

The post What is cognitive load and why does it matter in web and interface design? appeared first on Psychology of Web Design | 3.7 Blog.