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April 1, 2019 08:46 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/mt-UdtpzK6U/
Pandora to test interactive voice ads later this year
Radio ads broadcast a message to listeners, but Pandora’s new voice ads will allow listeners to respond by speaking aloud — either to get more information about the product being advertised, or to skip the ad if it’s not of interest. The company confirmed it has an agreement to test interactive voice ads where listeners […]Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/mt-UdtpzK6U/
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