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November 5, 2018 10:38 am GMT

UK to probe fairness of personalized pricing practices in online retail

The UK government has announced an investigation into personalized pricing practices in online retail following growing concerns that vulnerableconsumers are at risk of price discrimination through the use ofecommerce technologies that vary prices for products such as cars, holidays and household goods via the use of personal data points. The Competition Markets Authority (CMA) will […]

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