Your Web News in One Place

Help Webnuz

Referal links:

Sign up for GreenGeeks web hosting
October 17, 2018 02:12 pm GMT

YouTube just made TV advertising more affordable than ever

TV advertising is notoriously expensive. YouTube just changed that.

YouTube has announced it's now letting advertisers run campaigns that specifically target users watching YouTube on television screens.

The video giant has just launched a “TV screens device type” option on its Google Ads platform. This means that advertisers will now be able to specifically target viewers who are watching YouTube content television sets. This includes people using streaming devices such as Google’s very own Chromecast, set-top boxes like the Apple TV or Roku, video game consoles, and smart TVs. 

SEE ALSO: YouTube accounts for 47 percent of music streaming, study claims Read more...

More about Youtube, Television, Streaming Media, Tech, and Media Industry

Original Link: http://feeds.mashable.com/~r/mashable/tech/~3/5Ln1kKfYS6c/

Share this article:    Share on Facebook
View Full Article

Mashable

Mashable is the top source for news in social and digital media, technology and web culture.

More About this Source Visit Mashable