Nothing is worse than "abysmal" and nothing is better than "incredible"

YouGov surveyed Britons to learn how positively or negatively they responded to 24 different words used to indicate levels of goodness or badness. "Fantastic," "superb," "brilliant," and "incredible" topped the list of positive terms, while "terrible," "awful," and "abysmal" were the most negative. "Awesome" does not appear on the list, which makes me think UK people don't use it in the same way US people do.

[via Bruce Sterling] Read the rest