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September 10, 2018 06:40 pm

Nearly Half of American Households Will Own a Smart Speaker by 2019, Study Says

Almost half of American households will have a smart speaker by next year, according to a new study from Adobe. From a report: The study, released Monday, finds that 32% of the country already owns a smart speaker and another 16% plan on getting one this holiday season. And just as importantly, people are using those speakers. "Technology trends come and go, but we think voice is here to stay," said Colin Morris, director of product management for Adobe Analytics, in a statement. "Consumers continue to embrace voice as a means to engage their devices and the Internet. It's a trend that has fundamentally changed the face of computing." A notable indicator of the growing popularity of the speakers is how comfortable people are talking to the device in front of others. And that number is on the rise: 72% of smart speaker owners say they use voice assistants in front of others. (Only 29% of people without a smart speaker are comfortable with doing so.) Further reading: Google Home Outships Amazon Echo for Second Quarter in Row.

Read more of this story at Slashdot.


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