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July 17, 2018 06:21 pm

Baidu Ends Brazil Operations, Will Now Handle the Brazilian User Base From China

Chinese web search company Baidu is ending its operations in Brazil, five years after it set up shop in the country. From a report: The company will be handling the Brazilian user base for its web services from China. There are currently two employees working on formal procedures related to the firm's local shutdown, according to local newspaper Valor Economico. A representative for the company said there is no formal statement for Baidu's departure from Brazil. It is also unclear whether Yan Di, the Chinese executive responsible for the Brazil operation, will still work for the company. Baidu's plans for the country changed as part of a shift in the company's global strategy. As part of the new plan, the firm started to spin out business units responsible for apps and mobile advertising, as well as financial services, to sharpen its focus on artificial intelligence.

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