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June 28, 2018 01:00 pm GMT

Instead of points, Bumped gives equity in the companies you shop at

What does brand loyalty even mean anymore? App downloads, points, stars, and other complex reward systems have not just spawned their own media empires trying to decipher them, they have failed at their most basic objective: building a stronger bond between a brand and its consumers. Bumped wants to reinvent the loyalty space by giving […]

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/4t9hPpPykrM/

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