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May 21, 2018 07:30 pm

Amazon's New Marketplace Appstore Connects Sellers To Software

Amazon is creating another app store, but it's not for consumers. From a report: Instead, the online retail giant will for the first time put its seal of approval on a bunch of third-party apps intended for professional sellers with its new Marketplace Appstore. It launches to sellers starting Monday, the company said. CNET reported on plans for the app store earlier this month. The new app store, which will be available in North America through Amazon's main hub for sellers called Seller Central, will include tools to handle pricing, inventory, advertising and other needs for pro sellers. The app store will be introduced to sellers slowly to ensure a smooth rollout. "Many developers have innovated and created applications that complement our tools and integrate with our service," Amazon said in a statement Monday. "We created the Marketplace Appstore to help businesses more easily discover these applications, streamline their business operations, and ultimately create a better experience for our customers."

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