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April 23, 2018 04:30 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/h1iGJukGDms/
To win back consumers, big brands should invest in R&D and innovation
The world of consumer goods is changing. Consumer tastes are becoming more and more fragmented and big incumbents continue to lose market share to upstart brands. Its often difficult for these incumbents to figure out how to respond. CPG is full of smart people but many of the biggest brands have seen their sales stagnate or decline over the past several years.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/h1iGJukGDms/
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