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March 8, 2018 06:57 pm GMT

Google promises publishers an alternative to AMP

Google’s AMP project is not uncontroversial. Users often love it because it makes mobile sites load almost instantly. Publishers often hate it because they feel like they are giving Google too much control in return for better placement on its search pages. Now Googleproposesto bring some of the lessons it learned from AMP to the web as a whole. Ideally, this means that users will… Read More

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/BB8imvC6pz4/

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