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December 29, 2017 06:37 pm GMT
TrendKite is closing out 2017 with the announcement that it’s raised an additional $11 million in funding. The Austin-based startup says it’s currently analyzing 4.2 million articles every day, and using that analysis to help both brands and agencies to measure the impact of their PR efforts. So it can identify the total audience reached by articles mentioning the company, or… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/I4vuHr6sths/
TrendKite raises another $11M for its PR analytics platform
TrendKite is closing out 2017 with the announcement that it’s raised an additional $11 million in funding. The Austin-based startup says it’s currently analyzing 4.2 million articles every day, and using that analysis to help both brands and agencies to measure the impact of their PR efforts. So it can identify the total audience reached by articles mentioning the company, or… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/I4vuHr6sths/
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