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December 9, 2017 12:00 am
Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/q-vCeCXAZJQ/apple-is-reportedly-buying-shazam-for-nearly-half-a-billion-dollars
Apple Is Reportedly Buying Shazam For Nearly Half a Billion Dollars
Apple is close to acquiring Shazam, one of the most recognized services for music recognition. While the exact amount is unknown, the service may be purchased by Apple for around $400 million. PhoneDog reports: Apple is close to acquiring Shazam, say sources speaking to TechCrunch. The deal will reportedly be signed this week and could be announced as early as next Monday. A report from Recode echoes the news of Apple acquiring Shazam, adding that Shazam will likely be valued at around $400 million. Apple -- and other companies -- already offer a music recognition service, but Apple must see something in Shazam's services that it thinks can help improve its own music recognition if it's going to drop nearly half a billion dollars on this deal. Shazam is able to identify TV shows, films, and advertisements in addition to music, so perhaps Apple sees some benefit to these abilities, too.Read more of this story at Slashdot.
Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/q-vCeCXAZJQ/apple-is-reportedly-buying-shazam-for-nearly-half-a-billion-dollars
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