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November 30, 2017 02:00 am
Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/ipbdt8lxe6k/snapchat-is-becoming-the-anti-facebook
Snapchat Is Becoming the Anti-Facebook
An anonymous reader quotes a report from Quartz: Snap announced today (Nov. 29), that it was rolling out a redesign for Snapchat that's intended to separate users' feeds between their friends from the brands that publish content on the app. Founder and CEO Evan Spiegel published an op-ed in Axios this morning about the direction that social media has taken over the last few years, where content from brands and influencers has been given the same weight and placement as content from friends and loved ones in users' feeds. Spiegel also took to YouTube, for the second time in about two years, to explain how the new Snapchat works. The new structure seems like a positive move. It's sort of solidifying the app, which turned down $3 billion from Facebook in 2013, as the "anti-Facebook." Facebook has muddled the line between content, news about friends, and pure internet garbage to the point where it's become nearly impossible for the average user to know what's important, or even true -- on purpose. Snapchat is reaffirming the value of staying connected to your friends, and enjoying news and entertainment content, but showing that the two activities should not be the same thing. Whether this restructuring will convince more people to start using Snapchat, however, is unclear.Read more of this story at Slashdot.
Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/ipbdt8lxe6k/snapchat-is-becoming-the-anti-facebook
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