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October 15, 2017 02:00 am

Cord-Cutters Drive Cable TV Subscribers to a 17-Year Low

An anonymous reader quotes the Washington Post:On Wednesday, AT&T told regulators that it expects to finish the quarter with about 90,000 fewer TV subscribers than it began with. AT&T blamed a number of issues, including hurricane damage to infrastructure, rising credit standards and competition from rivals. The report also shows AT&T lost more traditional TV customers than it gained back through its online video app, DirecTV Now. And analysts are suggesting that that's evidence that cord-cutting is the main culprit... "DirecTV, like all of its cable peers, is suffering from the ravages of cord-cutting," said industry analyst Craig Moffett in a research note this week. Moffett added that while nobody expected AT&T's pay-TV numbers to look good, hardly anyone could have predicted they would look "this bad." The outlook doesn't look much healthier for the rest of the television industry. Over the past year, cable and satellite firms have collectively lost nearly 3 million customers, according to estimates by market analysts at SNL Kagan and New Street Research. The number of households with traditional TV service is hovering at about the level it was in 2000, according to New Street's Jonathan Chaplin, in a study last week. Other analysts predict that, after factoring in AT&T's newly disclosed losses, the industry will have lost 1 million traditional TV subscribers by the end of this quarter.

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