Alexa will finally be able to tell people apart

Despite being first to market, Amazon's Alexa-enabled lineup of smart speakers has until now had a major disadvantage compared to Google's Home products: It couldn't tell voices apart. 

Now, as TechCrunch first noticed, this has been rectified. Echo users can finally create voice profiles.

Once you set up the new feature through the Alexa app, your Echo will be able to offer a personalized experience based on who's speaking. 

For example, you can just say "Play my messages" without specifying who's talking (we sure hope the error margin on this is very low).  Read more...