Fitbit finally has a real competitor to the Apple Watch, the Ionic

Over the past couple of years, Fitbit has witnesses its signature fitness wearables slowly being eclipsed by the Apple Watch and other smartwatches like Samsung's Gear line and Google's Android Wear. It released the Blaze watch last year, which was a step up for Fitbit in terms of sophistication, but still left customers wondering when it would release a true smartwatch, complete with its own platform and apps.

Well, wonder no longer. Fitbit will launch its long-teased first real smartwatch, the Ionic, in October. The smartwatch will arrive alongside a pair of wireless headphones called the Fitbit Flyer and a new version of the company's smart scale, the Aria 2. Read more...