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July 19, 2017 07:02 pm GMT
One-third of all link clicks on Facebook already go to its self-hosted Instant Articles. Facebook claims they drive more referral traffic click for click because people don’t abaondon them mid-click as they do with slow-loading mobile websites. Now Facebook is teaming up with Nielsen to prove that individual publishers benefit when they post with the Instant Articles format. Today… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/4-E24RhrpUM/
Facebook tries to prove Instant Articles beat mobile web
One-third of all link clicks on Facebook already go to its self-hosted Instant Articles. Facebook claims they drive more referral traffic click for click because people don’t abaondon them mid-click as they do with slow-loading mobile websites. Now Facebook is teaming up with Nielsen to prove that individual publishers benefit when they post with the Instant Articles format. Today… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/4-E24RhrpUM/
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