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March 30, 2017 11:51 am GMT

Shark-ridden unboxing of the Galaxy S8 is the perfect metaphor for the smartphone industry

The smartphone industry is tough. Phone makers, we imagine, sometimes feel like they're surrounded by sharks. Which is why an underwater unboxing video of Samsung's new Galaxy S8, with sharks swimming around, makes perfect sense. 

Also, it's very hard for a phone to catch fire underwater, so that may be another reason for this watery unboxing. 

SEE ALSO: The latest leak of the Samsung Galaxy S8 reveals a lot about its home button

The entire thing is a stunt by T-Mobile, but it's a good one. After the diver is done with unboxing the phone, he uses it to take a video of the apex predator swimming towards him.  Read more...

More about Underwater, Unboxing, Galaxy S8, Samsung Galaxy S8, and Samsung

Original Link: http://feeds.mashable.com/~r/mashable/tech/~3/QDEyfKzF0rQ/

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