Life lessons learned from the 2017 Adobe Summit in Las Vegas

Man oh man, what a wild week it’s been in Las Vegas. From Penn & Teller taking the stage to show an eager audience how magic is done to learning about the ways brands reverse engineer data to speak to their consumers, the 2017 Adobe Summit was a whirlwind event from start to finish that dove head first into the world of marketing.    

Now that things are wrapping up, it’s time to look inwards and ask ourselves what we learned during our week in Sin City. Are we better at what we’re doing? Do we understand our audience more? How are things going to change in the future? Because introspection is key, here are some of the best life lessons we plan to take with us – until the next Adobe Summit.    Read more...