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March 16, 2017 10:40 am -04
OnePlus pulled off a neat (but occasionally controversial) trick with its original invitation-only selling scheme -- it allowed it to ramp up manufacturing capacity while also driving demand by playing hard-to-get. Now that the Chinese firm can make...
Original Link: https://www.engadget.com/2017/03/16/oneplus-again-uses-scarcity-to-market-its-fancy-all-black-3t/
OnePlus again uses scarcity to market its fancy, all-black 3T
OnePlus pulled off a neat (but occasionally controversial) trick with its original invitation-only selling scheme -- it allowed it to ramp up manufacturing capacity while also driving demand by playing hard-to-get. Now that the Chinese firm can make...Original Link: https://www.engadget.com/2017/03/16/oneplus-again-uses-scarcity-to-market-its-fancy-all-black-3t/
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Engadget
Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics. Engadget was launched in March of 2004 in partnership with the Weblogs, Inc. Network (WIMore About this Source Visit Engadget