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January 16, 2017 06:00 pm

Don't Call Switch a Tablet, Also It's Not Here To Oust the 3DS, Says Nintendo

An anonymous reader shares a report on CNET: Don't call the new Nintendo Switch a tablet. And don't assume the shape-shifting device for gamers will replace the company's popular 3DS handheld, Nintendo of America President Reggie Fils-Aime said in an interview with CNET. With its latest gadget, Nintendo is playing to win the same game it has for decades: the one that takes place in your living room. "The form factor may be that it looks like [a tablet]," he said. "But...it's a home console that you can take with you and play anywhere with anyone." [...] "With Zelda, with Kart, with Xenoblade, I think the initial consumer for Switch will be more young adults with disposable incomes, given the price points and the large library," Fils-Aime said. That doesn't mean Nintendo is ditching its core audience. The company will continue to skew toward a younger crowd with the 3DS. "In the end, we want people of all ages engaging with Mario and Zelda and the content that's available across both platforms," Fils-Aime said.

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