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December 25, 2016 02:26 pm GMT
Snapchat sewed up its first acquisition in Israel this week, according to the outlet Calcalist News. It acquired four-year-old Cimagine, whose augmented reality platform lets consumers instantly visualize products they want to buy in their intended location, paying what Calcalist says was between $30 million and $40 million. According to its LinkedIn page, Cimagine currently works with brands… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/gXnWP01I4M4/
Snapchat has quietly acquired an Israeli startup for a reported $30 million to $40 million
Snapchat sewed up its first acquisition in Israel this week, according to the outlet Calcalist News. It acquired four-year-old Cimagine, whose augmented reality platform lets consumers instantly visualize products they want to buy in their intended location, paying what Calcalist says was between $30 million and $40 million. According to its LinkedIn page, Cimagine currently works with brands… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/gXnWP01I4M4/
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