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November 4, 2016 06:00 pm

Here We Go Again: Microsoft's Popping Up Ads From the Windows 10 Toolbar

Mark Hachman, reporting for PCWorld: When Microsoft's Windows 10 deadline passed, many heaved a sigh of relief, thinking that Microsoft's obnoxious popup reminders had finally been laid to rest. Surprise! Microsoft's at it again, reminding users to sign up for Bing Rewards by using Edge, Windows 10's built-in browser. My colleague Brad Chacos was hit by the ad after hours, reported it, and immediately erased Edge from his toolbar. Here's what we know: The popup doesn't seem to appear if you use Edge frequently (Brad does not). Personally, I've never experienced a similar ad, though I use Edge as well as Bing Rewards, meaning there's no need for such an ad to appear. A notification here, a suggestion there: Microsoft's gently slipped in promotions for Office as well as its third-party apps off and on since Windows 10 was launched, and then sneakily reset those options once the Anniversary Update launched last summer. But here's the problem. Brad turned off his ad settings; the Anniversary Update reinstated them. Brad says he turned off the ad settings again -- and once again, Microsoft reinstated them.

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