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November 2, 2016 04:08 am GMT

Kendall Jenner and Will.i.am join forces to launch wireless headphones

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The market for Bluetooth speakers and earphones has never been more competitive, but that hasn't stopped musician turned tech entrepreneur Will.i.am from launching his own.

Presented as a fashion accessory meets wireless in-ear headphone, the product is called Buttons, and the name suits the simple yet classy design of the device. Each unit is covered on the outside with a quarter-sized circular disc reminiscent of a vinyl record — a design touch the company deliberately made to reference the music business pedigree of its founder. 

SEE ALSO: These are the wireless headphones iPhone 7 owners have been waiting for Read more...

More about Accessories, Audio, Apple, Will.I.Am, and Naomi Campbell

Original Link: http://feeds.mashable.com/~r/mashable/tech/~3/cDBTyOvX-G4/

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