Periscope introduces Producer to help professionals broadcast to Twitter

Twitter wants to help you step up your livestreams. 

The social network's livestreaming app Periscope is opening up its app so that users can live stream directly from cameras other than the ones on their smartphones. The effort, called Periscope Producer, is meant to help broaden the reach of live video on Twitter by making it more accessible to professional broadcasters.

At a basic level, Producer allows broadcasters to livestream to Periscope and Twitter directly from their own camera setup — whether it's a laptop webcam or a professional-grade video camera. But it also opens up other features likely to appeal to pros, such as the ability for broadcasters to add custom animations, graphics and even advertising to their streams. (Periscope doesn't have these tools built-in, but Producer makes it possible for broadcasters to add these elements manually.) Read more...