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September 27, 2016 06:10 pm GMT
Classpass, the subscription service for fitness classes, became a household name because of one simple innovation. The business model. Combining the breadth of a marketplace with a subscription pricing structure sparked a handful of similar startup launches (like Vive, which does the same thing with hair blowouts). But more importantly, it was the turning point for the company, putting it… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/mOXaTopzP6s/
ClassPass sacrifices 10% of customers in pursuit of healthier margins
Classpass, the subscription service for fitness classes, became a household name because of one simple innovation. The business model. Combining the breadth of a marketplace with a subscription pricing structure sparked a handful of similar startup launches (like Vive, which does the same thing with hair blowouts). But more importantly, it was the turning point for the company, putting it… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/mOXaTopzP6s/
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