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September 15, 2016 09:57 pm GMT
We all suspected the Echo’s purpose was – at least in part – to drive more Amazon sales. And that’s exactly what’s happening, according to a new study by NPD Group. The research company found that owners of the Echo spent around 10 percent more after they bought the voice-powered smart speaker than they did before. The NPD Group’s Checkout Tracking… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/sFfLz1oRFrQ/
Amazon Echo owners spend more on Amazon, says NPD
We all suspected the Echo’s purpose was – at least in part – to drive more Amazon sales. And that’s exactly what’s happening, according to a new study by NPD Group. The research company found that owners of the Echo spent around 10 percent more after they bought the voice-powered smart speaker than they did before. The NPD Group’s Checkout Tracking… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/sFfLz1oRFrQ/
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