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August 13, 2016 10:58 pm GMT
Original Link: http://feeds.mashable.com/~r/mashable/tech/~3/Gl7Ts-DYtN0/
Wi-Fi shunned by indie bookstores in London combatting online distractions
The battle to snag the precious attention of consumers swimming in a sea of ubiquitous Wi-Fi is being waged on a new front in London: bookstores.
Independent bricks and mortar bookstores in London like Libreria Books, Tenderbooks, Word on the Water, Buchhandlung Walther König and Lutyens & Rubinstein are all shunning the practice of offering Wi-Fi to customers, according to a report in the New York Times.
The practice, which has become popular at many bookstores in recent years, took hold as places like Starbucks and Barnes & Noble began allowing customers to read, drink java and even browse the internet, all in a bid to stoke interest in those store's offline inventory. Read more...
More about Bookstores, Brick And Mortar, Amazon, Books, and UkOriginal Link: http://feeds.mashable.com/~r/mashable/tech/~3/Gl7Ts-DYtN0/
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