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July 28, 2016 06:41 am PDT

Dark Patterns: why do companies pursue strategies that make their customers regret doing business?

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https://www.youtube.com/watch?time_continue=2&v=1KVyFio8gw4

In this 30 minute video, Harry Brignull rounds up his work on cataloging and unpicking "Dark Patterns," (previously) the super-optimized techniques used by online services to lure their customers into taking actions they would not make otherwise and will later regret. (more…)


Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/wfkLCkuAYBY/dark-patterns-why-do-companie.html

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