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June 13, 2016 03:28 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/xy_pF61EbFg/
Snapchat paves way to IPO with new Ads API and inserts between stories
Snapchat is ready to make the big bucks with a slew of important updates to its ads offering. They’ll give advertisers the spotlight, buying flexibility, return on investment opportunities, and measurement to throw huge budgets at Snapchat’s 150 million daily users.Here’s a breakdown of the big announcements Snapchat told TechCrunch about:Snap Ads Between Stories… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/xy_pF61EbFg/
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