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May 10, 2016 01:31 pm GMT
Indiegogo wants to step out of Kickstarter’s shadow by embracing commerce beyond crowdfunding. That means helping sell pre-orders and finished products from entrepreneurs who are done raising money. So today Indiegogo announced it’s acquired Celery, the “pre-commerce” platform that specializes in beautiful, fully-tailorable sites for taking product pre-orders. “We… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/PiVxn3EWejw/
Indiegogo acquires Celery to keep selling crowdfunded winners
Indiegogo wants to step out of Kickstarter’s shadow by embracing commerce beyond crowdfunding. That means helping sell pre-orders and finished products from entrepreneurs who are done raising money. So today Indiegogo announced it’s acquired Celery, the “pre-commerce” platform that specializes in beautiful, fully-tailorable sites for taking product pre-orders. “We… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/PiVxn3EWejw/
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