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February 15, 2016 12:00 pm

Goldman Sachs: VR and AR "Will Be The Next Generation Computing Platform" Worth $80 Billion By 2025

An anonymous reader writes: As consumer VR headsets from major players like Facebook, Sony, HTC and Valve head to the market this year, the mainstream consumer market is beginning to catch sight of the technology's potential. Prestigious investment bank Goldman Sachs calls augmented reality and virtual reality "the next generation computing platform" and forecasts an $80 billion market by 2025. "We think this technology has the potential to transform how we interact with almost every industry today, and we think it will be equally transformative both from a consumer and an enterprise perspective," says Heather Bellini, Business Unit Leader in Telecommunications, Media and Technology at Goldman Sachs. "At the end of the day we think VR and AR will be as transformation as the smartphone market."

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