Samsung is getting into the virtual reality movie production game

Samsung is expanding its foray into virtual reality with the promise of a VR movie studio in New York City.

Marc Mathieu, chief marketing officer of Samsung Electronics, announced the initiative at the Sundance Film Festival this weekend, a move that could mean big things for VR in the film industry.

More than 30 VR projects are being showcased at Sundance this year, and with the backing of a large company, VR movie production could see a big increase soon, the report noted. Samsung is jumping into VR production at a time when no major film studios openly working on VR movies, and if there’s any success, we could see other major companies following suit. Read more...