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January 25, 2016 02:00 am GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/TZyV8OKLdmk/
Guy Kawasaki On Startups, Entrepreneurship And The State Of Social Media
One ofGuy Kawasaki’srecurring pieces of advice to entrepreneurs is to create a mantra, not a mission statement. A mantra is three or four words that captures the essence of your organization e.g. Wendy’s: healthy fast food or FedEx: peace of mind. Guy even created a helpful mantra that sums up his career as the chief evangelist at Apple, nowchief evangelist at Canva, a… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/TZyV8OKLdmk/
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