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January 5, 2016 05:05 pm GMT

TwittersConversational Ad Unit Encourages Users To Participate With Customizable Hashtags

shutterstock_329646476Twitter is announcing a new “conversational” ad unit today, where users are prompted topersonalize and share a marketer’s message. These ads are similar to Twitter’s existing Promoted Tweets, but with a key difference — the tweet is morelike a poll question, where users can weigh in by choosing from multiple hashtags.Afterthey hit one of the… Read More

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Y6QCp2GsXYU/

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