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December 22, 2015 07:35 am PST

Book vending machine takes unwanted Christmas gifts instead of money

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In a clever marketing stunt, German book publisher Bastei Lbbe and bookshop Hugendubel built a vending machine that accepts unwanted Christmas presents as payment for new books. According to TheBookseller.com, the machine will be tour shopping centers in Germany this month. The collected gifts will go to charity.


Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/Lu08p7u4P3k/book-vending-machine-takes-unw.html

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