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December 13, 2015 11:00 pm GMT
“Sustainability” and “innovation” are two broad marketing terms used in conjunction so often that they’ve become almost meaningless. You’ll hear executives talking about how sustainability is good for business and the environment — and that’s why every business, in every industry should be “innovating its sustainable practices” or… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/npCWkFnFpSM/
The Real Reason We Should Be Thinking About Sustainability
“Sustainability” and “innovation” are two broad marketing terms used in conjunction so often that they’ve become almost meaningless. You’ll hear executives talking about how sustainability is good for business and the environment — and that’s why every business, in every industry should be “innovating its sustainable practices” or… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/npCWkFnFpSM/
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