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December 12, 2015 03:01 pm GMT
For years, we’ve heard whispers of shoppable video. Imagine watching your favorite TV show or a music video online and being able to instantly purchase an item that appeals to you, from a shade of lipstick to a particular pair of boots. But it seems the trend is finally coming to fruition. Interlude recently raised $18.2 million from MGM, Warner Music, Samsung, Sequoia Capital,… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/FK0V76EkoBA/
Cinematique Lets Brands Sell Directly Through Video
For years, we’ve heard whispers of shoppable video. Imagine watching your favorite TV show or a music video online and being able to instantly purchase an item that appeals to you, from a shade of lipstick to a particular pair of boots. But it seems the trend is finally coming to fruition. Interlude recently raised $18.2 million from MGM, Warner Music, Samsung, Sequoia Capital,… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/FK0V76EkoBA/
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