Tim Cook is over discussing the ‘hump’ on the new iPhone Smart Battery Case

Apple’s first ever battery iPhone case has generated a range of reactions and emotions. Some people simply can’t get over the hump.

I caught up with Apple CEO Tim Cook, who was in town to participate in an Hour of Code event, to take his temperature on the $99 iPhone 6 and 6s case, with the noticeable battery pack hump on its back.

We asked Cook if he is excited about the hump.

“You know, I probably wouldn’t call it ‘the hump,'” said Cook, who added he was aware of the comments surrounding the Smart Battery Case.

“As you probably know from being a user of this now,” said Cook as he grabbed my iPhone 6, which was sporting the new case, “one of the real insights here is, have you ever used other cases and tried to get them on?” Read more...