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October 23, 2015 07:49 am PDT

A beautiful data-driven Tube ad from 1928

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This 1928 London Underground ad is a beautiful and witty example of using data to help people get the best use out of public services. By listing the tube's load at different times of the day, LU helped riders figure out how to avoid crushes, and by making the descriptions funny and insightful, the poster's creators created memorable hooks for putting the info in context. (more…)


Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/2444HB91sck/a-beautiful-data-drive-tube-ad.html

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