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October 20, 2015 11:00 am GMT
It’s often said that content is king, but ina typical marketing department you have a hodgepodge of content. That could includecarefully-crafted web copy, blog entries and FAQs along withuser-generated ratings and reviews. For many companies, at least some of this content is spread out across the site without any real connection between the product pages and the content that… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/L3TYN_tvOTA/
New SAP Tool Aims To Fuse Content and Community With eCommerce
It’s often said that content is king, but ina typical marketing department you have a hodgepodge of content. That could includecarefully-crafted web copy, blog entries and FAQs along withuser-generated ratings and reviews. For many companies, at least some of this content is spread out across the site without any real connection between the product pages and the content that… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/L3TYN_tvOTA/
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